MARCELO RIZÉRIO
Co-Founder & CCO at Euphoria Creative
I very much believe in the power of collaboration and the power that comes from it in the form of diverse visions. Every day we have to overcome different problems which necessitate specific solutions, but always built around innovation, craft, design, and experience.
I started working at FCB Brazil at the beginning of 2021 with the challenge of improving both the creative output of the agency and the craft, so that through great ideas we could grow the agency’s business, find new opportunities, as well as help our clients’ grow in line with their objectives.
With a career in advertising spanning more than 18 years, I previously worked at CP+B Brazil from the very outset of the agency, founded in 2014, helping to assemble the creative team and shape the agency's personality.
Before that, I worked at agencies including LeoBurnett, LewLara/TBWA and AlmapBBDO as an Art Director, working with brands including TikTok, AB-Inbev, Stella Artois, Whirlpool, Volkswagen, Fiat, Nissan, Jeep, Uber, 99, Bauducco, Samsung, Pepsi, Absolut, Johnny Walker, Smirnoff, Gatorade, Pedigree, Netflix, P&G, and VISA.
In 2014, I was listed by The Gunn Report as the seventh most awarded Art Director in the world, and over my career I have won 26 Cannes Lions in addition to awards at D&AD, One Show, and Clio Awards.
I'm a father of three, loving husband, and aspiring mixologist.
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