MARCELO RIZÉRIO
ECD, Executive Creative Director at FCB Brasil
I very much believe in the power of collaboration and the power that comes from it in the form of diverse visions. Every day we have to overcome different problems which necessitate specific solutions, but always built around innovation, craft, design, and experience.
I started working at FCB Brazil at the beginning of 2021 with the challenge of improving both the creative output of the agency and the craft, so that through great ideas we could grow the agency’s business, find new opportunities, as well as help our clients’ grow in line with their objectives.
With a career in advertising spanning more than 18 years, I previously worked at CP+B Brazil from the very outset of the agency, founded in 2014, helping to assemble the creative team and shape the agency's personality.
Before that, I worked at agencies including LeoBurnett, LewLara/TBWA and AlmapBBDO as an Art Director, working with brands including TikTok, AB-Inbev, Stella Artois, Whirlpool, Volkswagen, Fiat, Nissan, Jeep, Uber, 99, Bauducco, Samsung, Pepsi, Absolut, Johnny Walker, Smirnoff, Gatorade, Pedigree, Netflix, P&G, and VISA.
In 2014, I was listed by The Gunn Report as the seventh most awarded Art Director in the world, and over my career I have won 23 Cannes Lions in addition to awards at D&AD, One Show, and Clio Awards.
I'm a father of three, loving husband, and aspiring mixologist.
work
experience
FCB Brasil
Executive Creative Director
Feb 2021 – Present
Crispin Porter+Bogusky
Creative Director
Sep 2014 – Dec 2020
Leo Burnett TailorMade
Art Director
Oct 2011 – Aug 2014
LewLara\TBWA
Art Director
Oct 2009 – Sep 2011
AlmapBBDO
Art Director
May 2007 – Sep 2009
GiovanniDraftFCB
Art Director
Jun 2006 – Apr 2007
Central do Brasil
Feb 2002 – Dec 2005
awards
23 CANNES LIONS
2 Gold, 8 Silver, 13 Bronze
CANNES REPORT
#7 Most Awarded Art Director | Cannes Report 2014
6 EFFIE AWARDS
1 Grand Prix, 2 Gold, 2 Silver, 1 Bronze
5 D&AD
1 Silver, 2 Wood, 2 Nomination
9 ONE SHOW
1 Silver Pencil, 1 Bronze Pencil, 7 Merit
8 CLIO
2 Gold, 1 Silver, 5 Bronze
7 NEW YORK FESTIVAL
1 Gold, 1 Silver, 5 Bronze
4 ANDY AWARDS
4 Silver
32 CCSP – BRAZILIAN CREATIVE CLUB
5 Gold, 12 Silver, 14 Bronze, 1 Green Star
11 WAVE FESTIVAL
1 Grand Prix, 1 Gold, 6 Silver, 3 Bronze